by Kathy Lueckeman, Senior director of Customer Relationship Management and Director of the Office of Graduate Admissions at Wayne State University I hate to admit it, but the first time I logged into Salesforce, I was overwhelmed and didn’t know where to start. Luckily, my Account Executive pointed me to the Higher Ed Chatter Community– a private […]
Category Archives: Higher Education
January
21
5 Best Practices for Higher Ed on Social Media
posted by gmcswine
By Martha Gallagher, Marketing Specialist for Salesforce Marketing Cloud In our latest webinar, we welcomed both Melissa Albers, Director of Social Media at Full Sail University, and Jocelyn Titone, Social Media Coordinator, Marketing and Communications, at Brock University to share their experiences implementing and using social media at their Universities. Here’s a look at some best […]
Optimize University Recruiting and Engagement via Social Media
posted by gmcswine
By Martha Gallagher, Marketing Specialist for Salesforce Marketing Cloud There’s not a one size fits all model for how higher education institutions can benefit from participating in social monitoring, sharing and engagement. However, it’s important that you’re engaging throughout the entire lifecycle of the student – connecting with them from the recruiting process, to long after […]
Higher Ed Learnings from Dreamforce ’12
posted by Alicia Schmidt
by Jonathan See, CIO at Pepperdine University The Foundation is pleased to welcome Jonathan See as a special contributor to the Foundation blog. Jonathan See serves as the chief information officer (CIO) at Pepperdine University. As the CIO, Jonathan provides leadership and support for the advancement and use of technology at Pepperdine University. In all, Jonathan has […]
The Social Party and Higher Education
posted by Alicia Schmidt
by Rob Lamb, Account Executive, Higher Education “I want to create the go to destination for my community to share ideas with us and with each other, how do I do that?” Unfortunately for those who like to be in control, the answer is … you cannot. Conversations important to you and your goals are […]
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